Beyond Reasonby: Ken Lizotte
“Question prevailing ‘wisdom,'” author Ken Lizotte says, “whenever your own experiences and instincts suggest otherwise.”In Beyond Reason, he shows how such counter-wisdom can not only turn out for the best but will often be fully supported by scientific evidence. Citing studies, surveys and other investigations, he plows through sacred cows and popular notions, concluding again and again that going beyond reason may offer the surest path to wished-for results, common sense and peace of mind.Your assumptions about life will never be the same.
Powerhouse: Creating the Exceptional Workplace by: Nancy R. Mobley
POWERHOUSE gives you the answer! Topics include: How to build your Balanced Scorecard to align human capital with a successful business strategy The importance of turning your cultural norms, values and beliefs into tangible assets Why employees are your best ambassadors to recruit and retain talent•How to balance work and life to honor your employees’ personal lives Recruiting and onboarding techniques to ensure that you get started on the right foot The importance of accountability through a reward and retention strategy The advantage of finding a higher purpose to motivate and challenge key talent Simple, cost-free measures to ensure that you are an Exceptional Workplace Practical examples and stories from Exceptional Workplaces Turn your business into a POWERHOUSE today!
Discover Your CEO Brand: Secrets to Embracing and Maximizing Your Unique Value as a Leader by: Suzanne Bates
Ride your personal brand to the highest level in your field!
”A combination of inspiration and utility. . . . A must-read for leaders, entrepreneurs, or anyone who wants to harness the power of their own personal brand.”
―DONNY DEUTSCH, television host and Chairman, Deutsch Inc.
“Discover Your CEO Brand is an exploration into the art and science, heart and soul, and woof and warp of leadership. The examples are compelling, the reasoning impeccable, and the motivation irresistible.”
―ALAN WEISS, Ph.D., author of Million Dollar Consulting and The Consulting Bible
“I believe strongly that you cannot become a leader in an organization that operates in contrast to your personal values. With the advice provided in Suzanne’s book, I am confident readers will find the match that works best for them.”
―JONATHAN RECKFORD, CEO, Habitat for Humanity International
“Whether you are already a famous CEO with a well-established brand or just starting to craft that brand and its impact, this book is an excellent resource and guide. Suzanne Bates motivates all CEOs to develop their personal brand and clearly shows how to do it.”
―MARSHA FIRESTONE, Ph.D., founder and President, Women Presidents’ Organization
“Discover Your CEO Brand is a terrific read that sets out a powerful and compelling roadmap for becoming an effective leader. Filled with engaging examples, it is the quintessential guide to building your personal brand.”
―ANDREW SOBEL, author of All for One and Clients for Life
About the Book
Steve Jobs did it at Apple. Indra Nooyi did it at Pepsi. Alan Mulally did it at Ford Motor Company.
What did these business leaders do exactly? They brought very real, positive change to their organizations by using their unique CEO brand. Now, executive coach Suzanne Bates explains how you can exert the same kind of influence at your company.
Discover Your CEO Brand provides the insight, knowledge, and tools you need to discover your own personal CEO style and then develop it into a powerful presence that extends beyond your typical spheres of influence. Bates walks you through the process step by step, teaching you ways to increase your visibility and influence by combining traditional self-branding vehicles like PR and face-to-face networking with new social-media platforms, including Facebook, Twitter, and blogs.
No two sets of values, principles, vision, and skills―the foundation of every successful CEO brand―are alike. Whether you’re a CEO, team leader, or entrepreneur, you need to discover who you are as a leader, what you believe, and how that defines you. It’s not as apparent as you may think. Applying her years of expertise, Bates takes you deep below the surface to find the powerful leadership brand inside you, so you can:
- Connect with key audiences
- Elevate your leader profile
- Attract and retain the best talent
- Create business opportunities
- Shape a high-performance culture
- Drive long-term value within your company
It’s not about crafting a leadership style out of thin air in order to influence people and “get ahead.” It’s about discovering your own personal leadership style. It’s about connecting with others authentically. It’s about instituting change that benefits the company and the people in it.
You’re about to head down a road to dramatically improving your organization, your career, and your life. Take your first steps with Suzanne Bates and the proven methods she outlines in Discover Your CEO Brand.
Leading the High Energy Culture: What the Best CEOs Do to Create an Atmosphere Where Employees Flourish by: David Casullo
Praise for Leading the High-Energy Culture
“If you’re looking for a step-by-step guide on how to become a high-energy leader, you’ve found it here!”
–Tom Croston, Vice President/General Manager of Corporate Shared Services, Gap, Inc.
“Whether its business, sports, or even parenting, successful leaders share one thing in common–high energy! David is right; it can be developed. I find it unique for someone to identify the truly key elements of leadership. David has done this in a way that fosters success in these endeavors as well as those of family, church, and community.”
–Pat Williams, Senior Vice President, Orlando Magic, and author of Leadership Excellence
“Jack Welch identified ‘energy’ as one of the critical characteristics he looked for in effective leaders but never talked about how they develop it. David Casullo’s book provides the road map for how to harness your own energy while energizing those around you. Every leader can increase their effectiveness by implementing the ideas he presents.”
–Patrick M. Wright, William J. Conaty GE Professor of Strategic Human Resources in the ILR School (Industrial and Labor Relations), Cornell University
Leaders and managers today are experiencing an “energy crisis” resulting from the failure to engage and inspire their people. Yet, a handful of leaders have found an endless supply of energy to fuel their organizations. They’re the ones who attract the top talent, the most loyal customers, and the public’s imagination. They’re leaders like Zappos’s Tony Hsieh and the late Steve Jobs, who’ve built cultures energized at every level to innovate, grow, and succeed. Leading the High-Energy Culture: What the Best CEOs Do to Create an Atmosphere Where Employees Flourish is the handbook to powering this kind of workplace with the energy that your workforce already possesses.
A change this big starts at the top. David Casullo, a leadership authority and strategic consultant to businesses large and small, explains the steps for establishing an authentic leadership presence based on your powerful personal truths. Then he shares the secrets for how to communicate your vision in order to create a sense of purpose throughout your organization and beyond, thereby spreading excitement to consumers, investors, and the media. Using his own experience, research, and demonstrated results from the leadership development program that he developed while helping transform Raymour & Flanigan from a small regional company to a billion-dollar furniture retail giant, Casullo outlines the specific steps that let you discover and unlock the latent energy in your team.
Casullo organizes these practices into 10 simple principles, each illustrated and reinforced with firsthand client interviews; real-world examples from businesses such as Ford, FedEx, and GE; and thought-provoking interactive exercises. These principles illuminate the path to creating real employee engagement by giving you an actionable model to:
- Learn what matters to your organization and its people, and align your leadership strategy with these truths
- Communicate clearly, with purpose and passion, to create a resonant message
- Find the leaders in your workforce who give your organization a competitive advantage
Leading the High-Energy Culture uses methods proven to generate results. Beyond the bottom line, however, it will reignite your own commitment and passion by giving you a fresh perspective on how to become an energized leader of a charged-up organization.
Risk-Free Technology: How Small to Medium Businesses Can Stem Huge Losses From Poorly Performing IT Systems by: Charles L. Nault
IT has now reached “utility” status everywhere, at least from an expectation standpoint. Just as the utility of electricity is required to power our lights and equipment, and oil or gas insures our heat in the winter, a firm’s network infrastructure MUST be always in place to maintain its Internet access, computerization, phone system and a host of other mission-critical applications.
Contrary to days passed, companies can no longer function without these. Their customers, employees and vendors expect business networks to be fully functional, expeditious, security protected and accessible around the clock.
This book addresses the implications of failing to insure that all your IT functions are “utility-status,” and tells non-technical executives what needs to be done from a managerial perspective to achieve true utility status, as well as how to pro-actively monitor such functions to make sudden catastrophes a thing of the past. The book will provide case studies of companies who have lost money and business because they failed to heed this message.
The Expert’s Edge by: Ken Lizotte
You’ve seen them everywhere-on the covers of books and magazines, quoted in newspaper articles, interviewed on the radio and TV. They are the “thoughtleaders,” the high-profile professionals who rise above everyone else in their field to become the go-to experts in all forms of media.
Sound bite needed for what’s happening in real estate? Call Donald Trump. Personal finance questions? Get Suze Orman!
What about you? Who seeks you out for opinions for trends in your specialty? Are you merely an expert in your field or are you the expert? Do you dream of attaining higher levels of business fame and fortune? Is there a way to make that happen?
The answer is Yes-if you’ve got The Expert’s Edge.
An action-ready program of proven success strategies, this easy-to-follow game plan can turn any level of entrepreneur into the must-have expert that prospects and media seek out before all others. You raise your profile, expand demand for your services, and increase your profits. Just follow the “Five Pillars of Thoughtleading”:
1. Publish articles and books
2. Speak regularly to groups and companies
3. Inspire with “fresh” thinking
4. Attract ongoing media attention
5. Leverage the Internet creatively
Used together, these Five Pillars offer an unbeatable strategy for positioning your business as the only one to call. Prospects and clients will think only of you when your service or product is needed. Your competitors are left struggling to catch up.
No matter what you do-entrepreneur, intrapreneur, consultant, manager or specialist-The Expert’s Edgewill elevate you to an enviable status as the go-to-authority in your field.