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    Maria Thomson

ISBN: 978-1566984188
Category:

Insurance Coverage for All — And How Insurers Can Afford to Provide It

by: Maria Thomson

This book presents the results of research on why individual life and health insurers have not been highly successful at selling protection products in the mid-market.  The author concludes that the primary impediment to success is the cumbersome new business process, which she considers to be very treatable!  She introduces the concept of RAD – Rapid Assessment & Delivery – to dramatically reduce new business costs and the turnaround time from taking an application to delivering a policy.  For a preview of the first chapter, look the book up on Google.

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Meet the Author
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Maria Thomson
Maria Thomson, FSA, MAAA is Managing Principal, RAD Insurance Holdings, Inc. www.radinsuranceholdings.com . Maria worked 18 years as an insurance actuary specializing in mid-market products - and ended this period as VP & Chief Actuary of Monarch Life. In 1992 she founded the management consulting firm, Thomson Management Solutions. During this period, she decided to delve into why life insurers were not very successful at selling in the middle market. Her research led to this book and to her conclusion that the problem lies primarily with the new business acquisition process, which is very 'treatable'. In this book, she introduces the concept of RAD (Rapid Assessment and Delivery) to streamline the new business process. Maria spearheaded the formation of the Society of Actuaries' Marketing and Distribution Section and has chaired the Project Oversight Group for a recent SOA study on Automated Underwriting.
Books of Maria Thomson
About This Book
Details

ISBN: 978-1566984188
Publisher: Actex Pubns Inc
Publish Date: 2002
Page Count: 88

“Insurance Coverage for All — And How Insurers Can Afford to Provide It”

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