The below topics are based on two of Ken’s eight books:
- The Expert’s Edge: Become the Go-To Authority People Turn to Every Time (McGraw-Hill)
- The Speaker’s Edge: the Ultimate Go-To Guide for Landing Lots and Lost of Speaking Gig (Maven House Press)
For more info, visit Ken’s Amazon page.
Topics: (topic blurbs below)
- Thoughtleading: the Art of Separating Yourself from the Competitive Pack
- Publishing Articles & Books: Your Lead-Generation Machine!
- A Book by YOU? Time to Finally Write and Publish a Book of Your Own
- Is Public Speaking Delivering You New Business? If Not, Stop Leaving $$$ on the Table!
- Stop Tweeting!!! Attract New Business Via Thoughtleading and “Eblasts”
- Recharge Your Consulting Career
- Crafting Your “Impact Message”… Boring, Annoying “Elevator Pitches” Begone!
- Maximize Your Creativity & Enthusiasm: HowFresh Thinking Can Excite Clients, Prospects, Staff … Everybody!
KEN’S BIO: Chief Imaginative Officer (CIO) and Founder of emerson consulting group inc., Ken Lizotte CMC has transformed management consultants, professional services firms and other business experts into published “thoughtleaders” since 1996. His firm has elevated the visibility and credibility of his 400+ client thoughtleaders via books, articles, speaking engagements, podcasts and media. Ken’s website: https://thoughtleading.com/
A regular keynote speaker at events sponsored by IMC, the National Speakers Association, Harvard University and the Concord Festival of Authors, he’s been interviewed by the New York Times, Fortune, Newsweek, Financial Times, Investors’ Business Daily, National Public Radio, CBS, Writer’s Digest and many more. Co-founder of the National Writers Union, he is also current Chair of the CEO Club of Greater Boston and President of Thoreau Farm Trust, the birthplace of Henry David Thoreau.
See Ken on video: https://thoughtleading.com/media/
Topic blurbs:
- Thoughtleading: the Art of Separating Yourself from the Competitive Pack
To rise to the next level and eliminate your competition, become a thought leader! You may be the best-kept secret in your target market. This session will change all that as Ken shows you how to get the word via what he calls a “thoughtleading strategy.”
- Publishing Articles & Books: Your Lead-Generation Machine!
Do you currently publish your ideas, or would like to? This session will provide you with effective techniques for leveraging your published articles and books so they produce qualified leads, new clients and projects and fatter profits.
- A Book by YOU? Time to Finally Write and Publish a Book of Your Own
No higher thoughtleader vehicle exists than authoring a book. And there’s never been a better time for fulfilling this goal than now. This session explains what book publishers are looking for and how new technologies are making it easier to publish a book yourself. Ken shows you exactly what to do to make your book dream come true.
- Is Public Speaking Delivering You New Business? If Not, Stop Leaving $$$ on the Table!
Done right, speaking engagements can yield a gold mine of new customers and projects. So if that’s NOT happening for you, you’re undoubtedly leaving money on the table. View each speaking gig as a beginning rather than a one-time event and you’ll soon reap new and long-lasting lucrative clients and projects. No more leaving $$$ on the table!
- Crafting Your “Impact Message”… Boring, Annoying “Elevator Pitches” Begone!
Don’t you just love it when a networking host says, “Now let’s go around the room and hear everyone’s elevator pitch.” HELP! There’s a much better way to not only be heard but to stand out from the madding crowd. An “impact message” will grab everyone’s attention and succinctly state your value proposition all within 20-30 seconds. This session will help attendees craft their own.
- Stop Tweeting! Attract New Business Via “Eblasts”
Despite the explosive rise of social media, creation and activation of an email list still rules the communication waves. Done right, eblasts will deliver prospects to you on a regular basis and keep clients coming back for more. Ken outlines why this is how and how you can do it too.
- Recharge Your Consulting Career!
Has your consulting practice gotten into a rut? Maybe you’ve been wishing you could shift your focus and regain the passion and excitement of earlier days? Well, there IS a way and this session will guide you toward it. Attendees will obtain actionable skills for transforming their consulting career and revitalizing their motivation.
- Maximize Your Creativity & Enthusiasm: How Fresh Thinking Can Excite Clients, Prospects, Staff … Everybody!
Learn skills for creative thinking that will spread enthusiasm throughout the ranks of your clientele, prospective buyers, staff, colleagues, vendors … everybody! This session is fun and uplifting with heightened innovation the result and an ongoing boost of energy your new normal.
To learn more from Ken directly, email ken@thoughtleading.com
