By Lauren Fleming
There’s a secret about being a speaker—anyone can do it. You don’t have to be Oprah or Warren Buffet to stand in front of an audience and have a message. Anyone with something to say can be a speaker, and with that, gain the publicity, credibility and buzz that comes with it.
What's the Best Way to Let People Know You're an Expert? Speak! Read More »
By Ken Lizotte
To the un-initiated, the concept of transforming oneself into the leading thinker in your field might seem rather overwhelming. Others worry that they may have too few “original” thoughts. Yet creative thinking can be catalyzed and nurtured.
Developing Creative, Original Thoughtleading Ideas Read More »
By Elena Petricone
Typically consisting of a PowerPoint presentation with synchronized audio, slidecasts don’t consume much time or energy, yet can be an appealing alternative if you’re intimidated or overwhelmed by the prospect of creating a video or other daunting technological creation.
By Ken Lizotte
Have you ever thought about or noticed a competitor utilizing “thoughtleading” as a business development strategy? Positioning yourself and your firm as leading-edge thinkers in your field involves publishing articles and books, speaking regularly to professional groups, getting yourself noticed by the media and surveying your target market in order to produce research data that only you possess.
By Henry Stimpson
Writing articles for magazines, newspapers and Web sites is one of the best ways you can promote your services and products in a B2B context. Articles highlight you and your company as experts and thoughtleaders.
Articles are Great Marketing Tools: How to Write Your Article and Get It Published Read More »
By Margaret Gormley
Unfortunately, many aspiring authors of nonfiction books are clueless when it comes to the actual how-to of getting a book published. A prospective would-be writer assumes that a book must be written before it can be published, and therefore composes his or her entire book before even thinking of approaching a publisher.
Giving Them What They Want: How to Write a Book Proposal and Win a Publisher’s Heart Read More »
By Vanessa Kitchen
Many would-be article authors labor under the misconception that the way to see your article in print is to: first write the article, next send it off to one or more editors, and, last, wait with baited breath for your article to either be accepted or rejected.
It’s About the AIL: To Get Articles Published, Start with an "Article Ideas List" Read More »
By Ken Lizotte
Every year, he would beat me. I didn’t even know his name, or even that he existed at all, and he certainly didn’t know me. Yet over the years I began to recognize his name above mine on the list of finish times for Concord’s annual 4th of July 5-mile Minuteman Classic. He was always 2, 3 or 4 minutes ahead of me even in years when I thought I had run especially well. Rennie Slater, my nemesis… grrrr.
My Nemesis No More Read More »
By Henry Stimpson
Follow these five simple steps and watch your press releases go from lackluster to successful!
Five Steps to More Effective Press Releases Read More »
Get Inspired with Thoughleading – Subscribe for Fresh Ideas and Insights!
