A business book needs to promote your expertise, your skill set, your unique business value, and your unique selling proposition. It does not need to sell a million copies!
Thus emersongroup’s book promotion “campaigns” are unorthodox. They emphasize your business more than book sales and they extend far beyond a limited attempt to sell books. Since marketing and selling is an ongoing necessity for any business, your book promotion therefore should literally never end.
Instead we help you get the word out to business prospects who will regard you as worth doing business with because you are the leading practitioner in your field, bar none. Thoughtleading tactics that will advance that mission include:
By viewing book promotion as a very powerful extension of your normal business development program, your book will deliver you substantially increased visibility and new business, a far more valuable prize than traditional attempts to merely “sell more books.”
We can help you promote your book so it leverages your business! Contact us today.