Most of us can’t help but wonder what it’s like to publish a book. When we meet someone who has published, there’s an aura about them, an admiration for having taken the time to write (much less publish!) an entire book. The questions are unavoidable: What does it take to publish a book?
By Ken Lizotte, CMC
If you are just launching a consulting practice, thinking of doing so, or have been in business for a while but client projects are stagnant, it pays to evaluate your chosen approaches to practice management and consider less orthodox strategies so as to ramp things up.
By Henry Stimpson
Press releases, also called news releases, are the workhorses of public relations. Editors, however, receive buckets of them every day and use only a small percentage. How can you make sure that your release has the best odds of getting used?
By Carl Friesen CMC
Following my presentations “Get that article published!” to CMC chapters in Toronto and Eastern Ontario in May 2010, some people asked for more information on which magazines to choose. My answer: it doesn’t matter as much any more…and it matters more and more…
By Lauren Fleming
No longer beholden to the Pony Express or pneumatic tubes, today’s communiqués are zipped off like magic at the click of a button, reaching their destinations in seconds. But with this new medium also comes a whole new set of rules—and a whole new set of problems. How do you send effective e-mails, for example, and how do you recover from e-mistakes?
By Ken Lizotte
Public speaking is a potent business development vehicle. It’s a chance for people to meet you, get to know your expertise and your product and your business. Who knows who might be in your audience that’s a perfect fit for what you have to sell?
I have always enjoyed working with emerson consulting on various projects. I have found them very helpful, proactive, and always available as needed. Doug Wolf Shareholder Wolf Greenfield
They have brought us many media opportunities over the years which has allowed me to establish experience working with the press or other outlets. I now have many direct relationships with the media and have created an extensive portfolio of recognition. Doug Wolf Shareholder Wolf Greenfield