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Should You Write A Business Book?
What Every Potential Author Should Know Before Writing
A Single Word
A webinar hosted by Ken Lizotte CMC and sponsored by Business Experts Webinars
Date/Time: Friday, March 13, 2009, 11:30 AM -12:00 PM EDT
As any published author will tell you, writing a book will help grow your business. But writing a book can consume massive amounts of time, cost a lot of money, and distract you from the business of serving your clients. Before jumping on the book-writing bandwagon, discover the questions to ask to determine whether it’s the right move for you.
 Ken Lizotte, thought leader and author of five books, has helped over 50 business experts become published authors. He brings clarity to the nebulous publishing world by helping his clients make informed decisions. To become a successful author without negatively impacting your business, there are strategic choices and important decisions to make. Ken serves as your tour guide, walking you through the publishing process.
In this webinar, you will learn:
- How to select a book topic that best positions your expertise
- Secret techniques for effectively writing your manuscript to save you time and money
- Pros and cons of the different publishing methods so you can select the best path
- What publishers look for in a business book and how to best approach them
- Customized "business-building" book promotion strategies
 As an added bonus, you’ll receive Ken's eBook, "The Expert's Edge Primer," containing highlights from his book, published by McGraw-Hill, and a tool to help you implement the teachings from this webinar.
Suggested Attendees: Entrepreneurs, Consultants, Business Owners, Professional Speakers
Click here to register for the webinar: http://www.businessexpertwebinars.com/
Click here to learn more about the book: http://www.theexpertsedge.com
about emerson consulting group
emerson consulting group transforms consultants, attorneys, finance experts, executives and companies into successful "thoughtleaders" via publishing, speaking engagements, research projects, the Internet and other thoughtleading channels. Learn more by visiting our website www.thoughtleading.com or by calling 978-371-0442. Sign up for our free monthly "thoughtnotes" by filling in the subscriber box in the left-hand margin on our website.
JUST OUT! A new book by our Chief Imaginative Officer (CIO) Ken Lizotte The Expert's Edge: Become The Go-To Authority People Turn To Every Time has just been published by McGraw Hill. It’s available at Amazon.com and in bookstores everywhere. Click here to learn more: www.thoughtleading.com/books.htm
Company
Website: http://www.thoughtleading.com
Ken
Lizotte, Chief Imaginative Officer (CIO), 978-371-0442
Patricia Coate, West Coast Director, 415-309-2331
email:
voice: 978-371-0442
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